Transform Your Marketing Operations and Own Your Intelligence.
The legal world is evolving, and it’s not just about AI. It’s about modernizing your operations and being in charge of your firm's assets.
Explore Your Options to Own Your Inelligence
Across the legal industry marketing vendors are taking advantage of their clients. The legal industry is evolving with the advent of AI and technology. Now, firms are more capable than ever to own their intelligence, understand their data, and confront their vendors with resources.
Tools
Bringing law firms into the future
The OpTech Behind It
The Operator's Multi-Tool
Scraiquill is our marketing operator's tool and strategy suite. Offering more than any off-the-shelf model today, with more than 1,500 variables running in the background to tailor our engine to your firm. Included with our content creator is a dashboard boasting more tools and integrations than anything else on the market today.
SemRush | SEO
If you're not looking at what your competitors are doing, are you even trying? With a ton of reporting tools, it makes keeping up on their new PPC ads, keyword strategies, and rankings easier.
Zapier | Automation
Like assembling software legos, this is one of the most simple tools for automating mundane tasks. No coding is required and it serves like a software bridge between programs, applications, and even AI.
Anthropic | OpenAI
Claude Sonnet 3.5 is simply the best model available right now for writing and now that custom tools are allowed their API is more appealing than ever. ChatGPT's new o1 update may change this as we test it, but know we're always working to stay ahead.
Asana | Project Manager
A simple but effective software with a shocking level of depth and complexity available to you. This handy little program is like a Gantt chart on steroids in all of the most helpful ways. If you like a top down perspective on your projects, you're going to love this.
CallRail | Call Tracking
Integrate directly with your CRM to automate the creation of a lead every time someone calls one of your phone numbers. With analytics for web forms too, it's an all in one digital attribution solution.
Statistics
When Legal Technology
Meets Your Human Talent
Fuse top-notch law firm tech with an already stellar law firm, and you can expect some pretty impressive outcomes. Want to know just how impressive? Let’s look at the numbers:
0
%
Increase in Signed Clients
After One Year of Changes
0
%
Increase in Projected Revenue
Only Increasing Spend By 30%
0
%
Organic Lead Increase
After Auditing Vendors and Deploying AI
Typical Day
Solutions Warehouse
Guides
Not a lot of material out there for this kind of stuff. I have typed enough of this stuff out already over email that I might as well go a bit further to share them with everyone.
Blogs
Tools I like, pitfalls I've found myself in, projects I'm undertaking, and anything else that might feel like sharing. No promises on it all being useful though.
Vendors
I don't have sponsors, but I do have tools that I leverage everyday to make my job and thus my life easier. Whoever built them deserves love, no matter how large they are.
Legal operations and technology
Speaking Events
I’ve been fortunate enough to share my experiences and insights at several legal industry events over the past couple of years. Each opportunity to speak has been a chance to learn and grow, both personally and professionally.
In 2023, I had the privilege of addressing the New Attorneys Committee at the OAJ Annual Convention, discussing the evolving landscape of legal operations and technology. It was incredibly rewarding to connect with early-career lawyers and explore how technology is reshaping our field.
In 2024, I was invited to speak at the MTMP Spring Conference as well as the PIABA Annual Meeting, focusing on AI technology in law firms and our legal practices. I’m humbled by these opportunities and excited to engage with colleagues from across the country as I continue to do more.
These speaking engagements have been more than just presentations – they’ve been valuable experiences with new people and perspectives. I’m grateful for every question asked, every insight shared, and every connection made. As our legal landscape continues to evolve, I look forward to more opportunities to learn from and contribute to the legal community.
Legal Operations and Technology
Leveraging AI Technology
AI Technology in Law Firms
Artificial Intelligence and its Impact on Our Practices